{"id":147,"date":"2020-09-17T12:41:20","date_gmt":"2020-09-17T10:41:20","guid":{"rendered":"https:\/\/genderbalancecontent.womeninnews.org\/?post_type=chapter_4&#038;p=147"},"modified":"2021-06-29T16:40:11","modified_gmt":"2021-06-29T14:40:11","slug":"5-editorial-management-buy-in-and-accountability","status":"publish","type":"chapter_4","link":"https:\/\/genderbalancecontent.womeninnews.org\/?chapter_4=5-editorial-management-buy-in-and-accountability","title":{"rendered":"5.\tEditorial &#038; management buy-in and accountability"},"content":{"rendered":"\n<p>It is important that your management and editorial staff are committed to increasing gender balance in content. The strategies you use here should be based on what currently works or has worked in the past for your organisation. 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